Content Wall

Paramount+

We were delighted to be invited by Voyager to create this global content wall toolkit for entertainment giant Paramount’s P+ streaming platform. The brief was to create a visually arresting theatrical version of the streaming service coming to life, but equally importantly, a kit that was super simple, super updateable, fast to process and easy to implement for every global region of the network – many of whom may have legacy technology.

We used the ubiquity of After Effects and pre-rendered assets, combined with coded expressions and meticulous file compositions to create a smooth toolkit. We’re told it has been a delight to work with by internal departments involved creating updateable and repeatable assets in a fraction of times to previous processes. What is more we created a modular, mix and match approach that means a near infinite number of content wall narrative permutations could be achieved according to the desired outcome or campaign.

This was a real designer’s design job through and through, combining incredible pre planning/design, graphic and 2d design, carefully constructed pre-rendered 3D design, slick compositing and much more. All creating powerful asset ecosystem that by sleight of hand looks more complex than the streamlined efficiency under the bonnet.

‘ Studio Hansa’s approach is priceless when working with brands like Paramount+. Their creativity, precision, problem-solving and dedication is invaluable and they really ease the burden of complex problems ‘